The winners of the 2020/2021 Clio Music Awards have been introduced, with two Sony Music UK digital initiatives among the many many honourees. Launched in 2014 to have a very good time the flexibility of music to connect buyers and producers world large, the Clio Music Awards recognise excellence in artistic work for the advertising or promotion of an artist, label, music mannequin, services or products, in addition to the utilization of music in selling. Carry Me the Horizon’s Knowledge-Pushed Personalised Merchandise advertising marketing campaign, ‘AMO in Color,’ gained Silver throughout the Digital/Cellular E-Commerce class. 4th Ground Artistic labored with RCA and artistic firm Phantom to create a customized-built web page the place followers may be a part of their Spotify account and determine their favourite songs from the album. Their listening data was then matched in opposition to the loudness and energy of those tracks, producing a novel t-shirt design which may presumably be purchased from the official Carry Me The Horizon retailer. Rick Ross‘ ‘Born To Drive’ Fb recreation picked up Silver throughout the Digital/Cellular Video games/Contests class. Developed by Phantom for 4th Ground Artistic and Columbia UK, the sport seen avid gamers guiding Rick’s automotive by Miami streets, dodging obstacles and choosing up rewards alongside one of the simplest ways.
